My show is aimed people who like listening to the latest hits reflects thee kind of music they would like to listen to a station like mine. In terms of gender, my questionnaire indicates there are men and women who listen to my kind of station. regarding age, I would be targeting teenagers and young adults, even though older people might listen, my questionnaire indicates that the older generation wouldn't really listen to the station and they would not be interested in nearing the latest hits instead they might listen to classical music.
I also considered my audience when is constructed my adverts - the drink driving advert and the insurance. which with the drink driving is a massive problem with the young drivers so it draws there attention to the advert.
The insurance is hard for a new driver to get because there insurance companies are charging lots of money which most people can't afford which is apporpriate for my station.
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